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Increase Customer Lifetime Value

This article will guide you how to increase Customer #Lifetime Value. Lifetime value calculation LTV is calculated by multiplying the value of the customer to the business by their average lifespan. 

It helps a company identify how much revenue they can expect to earn from a customer over the life of their relationship with the company.

If you can increase the average amount a customer spends every time they buy from you, you increase your customer lifetime value. 

One of the most effective ways to do this is offering strategic up-sells and cross-sells. 

These maximize the value both you and the #customer get out of every transaction.

To maximize customer lifetime value:

1. Up-selling.

2. Encouraging more transactions in each sale, or cross-selling.

3. Boosting the frequency of transactions.

4. Driving customers towards more meaty purchases.

5. Keeping them in the business relationship for more time.

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